Promotional Modelling

Promotional modelling is modelling in person and can include work at tradeshows and exhibitions, handing out product samples in stores and helping promote products or services. You do the advertising, rather than a photo or video of you as in other types of modelling. While it may not appear as glamorous, it can provide a good income stream as the jobs are plentiful and generally easier to get.

Promotional modelling is about overall personality, interpersonal skills, being able to establish a quick rapport, and staying focused on the task at hand. You may meet a lot of different people, albeit each very briefly. The key is to be able to leave a lasting impression. Even though the job is not primarily about being photographed, you will still need to look and act your best. In many instances, models have gone on to do photographed work, e.g. calendars from promotional modelling. There are plenty of models that supplement their work in other areas of modelling with promotional modelling.