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Milan has full Fashion Week

Italy’s biggest designers are spreading their shows out over seven days at the next Milan Fashion Week to ensure press and buyers stay in the city.

Some of the world’s largest and most influential fashion labels including Giorgio Armani and Prada have united to distribute their shows evenly across a full week, meaning the biggest shows aren’t condensed into three days and smaller labels will have a chance of being seen.

Armani said: ‘I am happy that my call for responsibility has been agreed to and I don’t think I was the only one hoping for it: the moment had come to reconsider in earnest the issue of the fashion calendar, because a whole industrial system revolves around it.’

He added the agreement was reached with the Camera della Moda, Italy’s governing fashion body.

He said: ‘The agreement by the major designers, which protects the emerging ones as well, has been reached with the mediation of Camera della Moda and demonstrates we Italians, if we really want it, are perfectly able to assert ourselves without fear in order to enhance what the world acknowledges to be a rich and inimitable creative heritage.’

Prada‘s chief executive Patrizio Bertelli added: ‘Milan Fashion Week is an event of fundamental importance.

‘Today we have made a significant step forward which goes in the right direction: in fact, it underlines a sense of belonging we have been afraid of losing because of recent controversies.’

Vogue editor Anna Wintour caused huge controversy at this year’s Fashion Week in March when the show was increased to five days, but she opted to attend only for her originally planned three days, prompting many designers to change their show dates in order to accommodate her.

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Amanda Seyfried’s stylish lover

Amanda Seyfried gets fashion advice from boyfriend Dominic Cooper.

The stunning actress admits she’s quite casual when it comes to style and relies on her ‘Mamma Mia!’ co-star to help her look good.

She said: ‘I love Stella McCartney and Alexander Wang. But I’m more likely to buy leggings than an elaborate low-cut piece. They both make casual clothes that have something extra going on, which is what I want. I also like Calvin Klein and I love Prada bags. Actually, Dominic bought me a gorgeous bag. He knows a lot about fashion. He’s very stylish.’

Amanda looks good in most designer clothes as she is blessed with an enviable figure but says she has to work hard to maintain it.

The blonde beauty told LOOK magazine: ‘I love to work out. I like it when my body is tight and when I feel good. I’ve been doing it since I was young and I have a big obsession with exercise and wellbeing. I guess it was always in me, but there’s pressure to be a certain way, regardless of my profession. Nobody ever makes me think about losing any pounds, but I don’t weigh that much to begin with as a I have a small frame.’